Billionaire Jeff Bezos Has A Surprisingly Simple Secret To His Success

When Jeff Bezos opens his eyes in the morning, he wakes secure in the knowledge that he has over $180 billion to his name. That’s a hefty sum – in fact he’s famously the wealthiest man on Earth – but how does a person amass quite so much money? Clearly, some tough decisions had to be made along the way. Bezos has acknowledged as much, and he’s even revealed his secret for making the best possible choices that he can.

As the richest person on the planet, Bezos naturally has his fingers in many different pies. He’s active across a whole range of industries, whether that’s in the media or in space exploration. But of all his various business pursuits, it’s Amazon that really has taken Bezos to the top.

In the multinational’s infancy in the summer of 1995 Amazon only retailed books. But even in those early days, Bezos apparently expected his online company to expand and eventually begin selling other items, too. As the man himself envisioned it, Amazon would one day become “an everything store.”

Let’s face it, you’d have to have been completely cut off from civilization for the last 20-odd years not to know just how successfully Bezos’ plan came to fruition. Today Amazon is the biggest retailer on the planet, with millions and millions of people spending their money on the site every day. It’s grown to every corner of the world, making its founder an unfathomably large amount of money in the process.

But how did it all come to this? Just how exactly did this man from New Mexico come to create such a powerful business empire? Well, important choices most certainly had to be made. Everyone has their own approach to decision-making, of course, but perhaps Bezos’ own thoughts on the subject are especially worth considering?